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The Iditarod is a cruel and archaic race that causes immeasurable suffering to dogs, both on and off the trail. While most major companies have dropped their support of the event, Alaska-based clothing companies Voyij and 57 Peaks are still profiting from cruelty to dogs by selling Iditarod-themed merchandise. We need your help to show them that there’s nothing fashionable about animal abuse.
More than 150 dogs have died while being forced to run nearly 1,000 miles in the Iditarod. The nightmare doesn’t end for the dogs who survive the race, either: More than 80% experience persistent lung damage, and debilitating injuries and illnesses are common. During the off-season, dogs are kept outdoors, chained to dilapidated boxes or plastic barrels in all weather extremes. They’ve been severely injured, gone missing, and even died during training. Those deemed no longer “useful” have been shot, drowned, bludgeoned, or left to starve.
The dogs forced to run in the Iditarod are no different from the ones we love and share our homes with. They feel emotions and value companionship, and exploiting them for a cash prize and fame is a form of speciesism—a human-supremacist viewpoint.
Most of the Iditarod’s major sponsors—including ExxonMobil, Coca-Cola, Wells Fargo, and Alaska Airlines—have already cut ties with it. Please join Alaskan residents by using the form below to urge these companies to stop promoting the deadly race.